|
|
| Online media opportunities abound if publishers are but willing to look beyond their traditional definitions. Opportunopoly examines emerging technology and market game-changers, thought leaders and, well, opportunities that may lie beyond the usual newspaper comfort zone. |
 |
It's "Newspaper Week"...But you won't hear about it online
I admit it. I had to see the item about it being "newspaper week" on my Google "newspaper" news alert to know it was happening. (Time flies when you're all digital. Here are some items worth remarking: * No new suiters for the bankrupt Chicago Sun Times (AP) * Iran closes three newspapers with no explanation (AFP) * Malcolm Coles tracks the Twitter followers of UK newspapers as a success metric. Saving the best for last...
* Ouest France receives kudos from the WAN young reader conference for its efforts to convert teenage readers to twice-weekly subscribers. (Via the Center for Media Research.)
Published
Oct 06 2009, 02:28 PM
by
MGipson
About MGipson
Melinda Gipson, who founded The Digital Edge, was once NAA's interactive business guru. She then proved that even really prescient people can misjudge their interactive champions. Having recently abandoned the ranks of interactive newspaper employees, she currently consults online innovators who themselves may offer good partnership opportunities for more established publishers. Rest assured that any such companies that come up in blogversation will of course be prominently disclosed. Any and everything else is fair game.
|