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| NAA mediaXchange is the largest annual gathering of industry executives in North America, offering unprecedented networking opportunities that combine an exchange of information and ideas with programming designed to generate results. The conference is designed to provide valuable ideas and insights to help newspaper professionals grow audience and revenue for their print and digital products. Sessions highlight leading-edge thinking about media strategies, successes in product and revenue development, new ideas and innovation inside and outside the industry, and tactics and techniques to employ in print and digital. |
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Breakout topics identified for #NAAmXc11
NAA's planning for mediaXchange 2011 is in full swing. The conference will take place in Dallas on March 24-28.
We are currently programming the session topics below for mediaXchange 2011. We could use your help in identifying innovative programs that you've either developed at your newspaper or have heard about from other newspapers.
Next Generation User Engagement
Customer Insights
Success in Digital Targeting
Reaching Young Readers
New Newspaper Organization
Newspaper Sales Consultants
Strategies to Serve Retailers
Targeting Small Businesses
Print and Digital Integration
Tablet Strategies
Social Commerce
HyperLocal Strategies
Social Media Revenue
Mobile Innovations
Paid Content/Bundle
Sunday Circulation Growth
Industry All Stars
If you have a successful program in any of these areas and would like to share at mediaXchange, please fill out the form here or e-mail lindsey.estes@naa.org with questions!
For more information on the conference, please visit mediaXchange.naa.org
Published
Oct 08 2010, 10:37 AM
by
Lindsey Estes
About Lindsey Estes
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