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DigitalEdge

Welcome to the Digital Edge Blog!

The Digital Edge Blog focuses on developments, trends, best practices and more in newspaper digital media. The blog launched in 2006 (archives before August 2008 are here).

We look forward to reading your comments and contributions to the Digital Edge Blog. Questions? E-mail Beth Lawton at beth.lawton@naa.org.

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Recent Digital Ideas and Innovation
Things are supposed to slow down toward the end of the year, but that hasn't been the case for newspaper companies - especially with digital media innovation. Here's a roundup for the past week or so. (Don't see your project listed here? Enter it in the Digital Edge Awards because we're putting all the finalists' entries on this blog starting next month.)

But first, two things:

We've been working really hard the past few weeks putting together a slew of sessions, panels and more for NAA's new conference, mediaXchange. Call me biased, but after some great conversations with digital media and newspaper industry leaders, I'm especially excited about our digital media sessions. We'll be releasing a lot more details after the new year. For now, head over to mediaxchange.naa.org http://mediaxchange.naa.org to register!

Also, have you renewed your Newspaper Association of America federation membership for 2009? Digital Media Federation membership comes with a whole slew of benefits. Have questions? Feel free to e-mail our federation services department at . Or, you can learn more here, and sign up here. (New NAA.org users - fill in the bottom box on the login page to create your account).

Bakersfield's Printcasting
The Bakersfield Californian received a Knight News Challenge grant last year to work on printcasting (see the video explanation here). Mary Lou Fulton posted an update recently on the project, noting their strategy of pursuing contributors before publishers.

Boston.com's Town Sites
Boston.com has launched a town news site that may be the model for additional town-based sites in the future. The first site, covering Newton, Mass., includes news and information about schools, sports, local events, a discussion forum and a town wiki.

Times Widgets, Times Extra
Last week, The New York Times launched a series of widgets for site visitors to use on their own Web sites. The possibilities for the widgets are almost limitless, since people can create any widget from the newspaper's RSS feeds. They are part of the newspaper's larger effort to distribute its content and work with social media networks. Learn more here. The announcement came just a few days after the newspaper released Times Extra, an optional version of the homepage that includes dozens of links to other online news outlets (learn more from the Editors Weblog).  

Washington Post + Apture
Washingtonpost.com and Apture launched a new feature for Web producers on the newspaper's Web site that makes it easier for them to include "rich media content of their choice from more than 25 sources, including YouTube videos, Wikipedia content, Google Maps, or in-house archives, to add richness and depth to stories." The newspaper partnered with Apture initially in April, but has expanded the partnership to include congressional records, videos and more, The Editors Weblog reported.

More

BBC Using MetaCarta's Technology to Geo-Enable Content

Independent Windy Citizen Site Uses Twitter, Clouds to Follow Gov. Scandal

 

 
Published Dec 15 2008, 11:51 AM by Beth Lawton

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About Beth Lawton

Beth Lawton is manager, digital media communications in the Business Development division of the Newspaper Association of America. She writes and edits many of NAA’s Digital Edge reports and the Online Publishing Update. Prior to joining NAA two years ago, she worked as a Web producer and editor in newsrooms in the Midwest and the Caribbean. Beth is a graduate of Washington University in St. Louis and Northwestern University's Medill School of Journalism (MSJ New Media 2003).