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Welcome to the Digital Edge Blog!
The Digital Edge Blog focuses on developments, trends, best practices and more in newspaper digital media. The blog launched in 2006 (archives before August 2008 are here).
We look forward to reading your comments and contributions to the Digital Edge Blog. Questions? E-mail Beth Lawton at beth.lawton@naa.org.
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Recent Digital Ideas and Innovation
Things are supposed to slow
down toward the end of the year, but that hasn't been the case for newspaper
companies - especially with digital media innovation. Here's a roundup for the
past week or so. (Don't see your project listed here? Enter it in the Digital
Edge Awards because we're putting all the finalists' entries on this blog
starting next month.)
But first, two things:
We've been working really
hard the past few weeks putting together a slew of sessions, panels and more
for NAA's new conference, mediaXchange. Call me biased, but after some great
conversations with digital media and newspaper industry leaders, I'm especially
excited about our digital media sessions. We'll be releasing a lot more details
after the new year. For now, head over to mediaxchange.naa.org http://mediaxchange.naa.org
to register!
Also, have you renewed your Newspaper Association of America
federation membership for 2009? Digital Media Federation membership comes with
a whole slew of benefits. Have questions? Feel free to e-mail our federation
services department at . Or, you can learn more here,
and sign up here.
(New NAA.org users - fill in the bottom box on the login page to create your
account).
Bakersfield's
Printcasting The Bakersfield Californian received
a Knight News Challenge grant last year to work on printcasting (see the video
explanation here).
Mary Lou Fulton posted an update recently on the project, noting their strategy of pursuing contributors before publishers.
Boston.com's Town Sites
Boston.com has launched
a town news site that may be the model for additional town-based sites in the
future. The first site, covering Newton, Mass.,
includes news and information about schools, sports, local events, a discussion
forum and a town wiki.
Times Widgets, Times Extra Last week, The New York Times
launched a series of widgets for site visitors to use on their own Web sites.
The possibilities for the widgets are almost limitless, since people can create
any widget from the newspaper's RSS feeds. They are part of the newspaper's
larger effort to distribute its content and work with social media networks. Learn
more here.
The announcement came just a few days after the newspaper released Times Extra,
an optional version of the homepage that includes dozens of links to other
online news outlets (learn more from the Editors Weblog).
Washington Post +
Apture Washingtonpost.com and Apture
launched a new feature for Web producers on the newspaper's Web site that makes
it easier for them to include "rich media content of their choice from
more than 25 sources, including YouTube
videos, Wikipedia content, Google Maps, or in-house archives, to
add richness and depth to stories." The newspaper partnered with Apture
initially in April, but has expanded the partnership to include congressional
records, videos and more, The Editors Weblog reported.
More
BBC Using MetaCarta's Technology
to Geo-Enable Content
Independent Windy Citizen Site
Uses Twitter, Clouds to Follow Gov. Scandal
Published
Dec 15 2008, 11:51 AM
by
Beth Lawton
About Beth Lawton
Beth Lawton is manager, digital media communications in the Business Development division of the Newspaper Association of America. She writes and edits many of NAA’s Digital Edge reports and the Online Publishing Update.
Prior to joining NAA two years ago, she worked as a Web producer and editor in newsrooms in the Midwest and the Caribbean.
Beth is a graduate of Washington University in St. Louis and Northwestern University's Medill School of Journalism (MSJ New Media 2003).
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