NAA Associate Member Blog

The Associate Member Blog is benefit for NAA Associate Members – it is here for Associates to post press releases and product announcements of interest to the North American Newspaper Media industry. Releases that are primarily sales material or invitations will not be posted here. Newspaper members can search the Associate Member blog for keywords, or company or product names – or just browse. You can subscribe to updates using RSS or the other networking options on the left navigation rail. NAA Associate Members can forward releases for posting to throughout NAA Community and other NAA professional networks. For information email Kevin McCourt (mailto:Kevin.McCourt@naa.org), or call him at 571-366-1055. Blog Image

January 2011 - Posts

  • Adicio and impreMedia Strike Partnership

    CARLSBAD, CA, USA (January 20, 2011) - Adicio Inc., the leading provider of interactive classified advertising software solutions for media companies, announced a new partnership with impreMedia, the leading Hispanic news and information company.  Adicio will provide online classified platforms in both English and Spanish for all of ImpreMedia's publications, including La Opinión (which launched in November, 2010) in Los Angeles, El Diario (which launched in December, 2010) in New York, La Raza in Chicago, La Prensa in Orlando, El Mensajero in San Francisco and Rumbo in Houston.

    impreMedia says Adicio's pricing strategy and robust classified platforms, including a wide range of tools to help generate revenue, made Adicio an attractive partner that will enable impreMedia to leverage the Adicio platforms across multiple classified sites, maximizing their reach.

    "Adicio's aggressive pricing enables us to rapidly accelerate our online classifieds timeline and launch additional sites faster than we expected," said Ginger Neal, SVP, impreMedia Digital. "Their platforms also provide the influential Hispanic market a wide array of robust online tools and services that arm our business partners and our community with the latest innovative ways to engage."

    impreMedia joins Adicio's extensive list of clients globally, including International Data Group (IDG), the San Diego Union-Tribune, Metroland Media, Landmark Communications, Raycom Media, the Las Vegas Review-Journal, and Dow Jones Local Media Group.

    About impreMedia
    impreMedia is the leading Hispanic News and Information Company. impreMedia's multi-platform offerings range from online to video, social media, mobile, audio, newspapers and magazines, including the http://www.impre.com/ portal.  24% of all U.S. Hispanic adults use an impreMedia network product. The network is also the nation's largest Hispanic newspaper publisher with newspapers in top U.S. Hispanic markets, reaching 15 markets total that represent 59% of the U.S. Hispanic population. Its leading publications include La Opinión in Los Angeles and El Diario La Prensa in New York. For more information, visit: http://www.impremedia.com/.

    ImpreMedia portals and publication websites are: http://www.impre.com/, http://www.laopinion.com/, http://www.eldiariony.com/, http://www.hoynyc.com/, http://www.laraza.com/, http://www.laprensafl.com/, http://www.elmensajero.com/, http://www.rumbotx.com/, http://www.vistamagazine.com/, and http://www.contigola.com/, http://www.lavibra.com/, http://www.impreautos.com/.

    Contact:
    Jacquelynn Carrera
    B2B Marketing Manager
    Jacquelynn.carrera@impremedia.com
    (213) 896-2368

     

    About Adicio, Inc.
    Adicio develops interactive classified advertising software solutions for the careers, real estate, and motors markets, which serve the Internet's leading media companies and web portals. With its award-winning technology and enterprise-class software platforms, domain expertise, and customer service, Adicio delivers a private-label application that seamlessly integrates within online classified advertising offerings, enabling clients to generate revenue and retain their brand while building and managing their online classified efforts. Clients can deploy Adicio's software as a turnkey solution or customize Adicio's application to leverage existing brand strategy and support online sales and marketing objectives. Adicio also powers CareerCast.com, a job search portal and JobsRated.com, where 200 jobs across North America are ranked based on detailed analysis of specific careers factors. For more information, please visit http://www.adicio.com/, or call 760.602.9502, +31 (0)20 894 6014 or 800.276.1332.

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    Media Contact: Beth Brody 

    Brody PR (for Adicio)

    609.397.3737

    Beth@BrodyPR.com

  • New Legacy Media Joins Hyper Local Ventures Group Portfolio

    FOR IMMEDIATE RELEASE

    January 18, 2011 (Edgewater, N) - Hyper Local Ventures (HLV) announced New Legacy Media (NLM) as the latest addition to its platform focusing on giving cutting edge marketing tools to small businesses and local newspapers. Created in partnership with Vie Corporation, New Legacy Media is a unique mobile marketing platform that focuses on both small businesses and the local newspaper space.

    New Legacy Media provides a marketing platform that allows businesses to send messages, discounts, coupons, surveys and much more via text messages to their opt-in subscribers. Businesses get a keyword that is unique to their business and promote it to their customers through contests and advertising to grow their opt-in list. By running text message campaigns instead of the more traditional email campaigns, companies will find a much higher delivery, open and read rate. "The reality is that in this day and age, you would sooner miss your train or forget your pants than leave your cell phone at home. People check their phones all day long like their life depends on it and with mobile marketing, you can take advantage of that unique opportunity," said Aron Schoenfeld, Managing Partner of Hyper Local Ventures.

    New Legacy Media's easy to use platform lets people who purchase a plan easily capture subscribers into various keywords that they choose, sort them into different distribution groups, send messages from the computer or their mobile device and have access to real time, easy to use analytics. "What you can do with a mobile marketing is only limited by your imagination. Sending discount codes in real time, surveys on new products, customer service or even contests to subscribers are just some of the ways small businesses can make mobile marketing work for them. We are very excited to be working with HLV and bringing this technology to the local marketplace," said Kalin Kassabov, Partner at Vie Corporation.

    The company is also working on a unique partnership program for newspapers and has created an affiliate program to allow individuals to be part of our team and help sell our product while earning up to 20% recurring commissions. For more information on New Legacy Media or to become an affiliate, please visit http://www.newlegacymedia.com/ or contact aron@newlegacymedia.com.

    About Hyper Local Ventures:

    Hyper Local Ventures LLC is a unique organization that focuses on developing technologies and resources for the underserved hyper local markets, specifically the local newspaper and media space. By providing local media sources access to new platforms for free, with the ability to generate revenue from the platform, they will be able to compete with national newspapers that exist in their community. For more information, please visit www.hyperlocalventures.com.

  • Hyper Local Ventures LLC Launches to Provide Resources and Technologies for the Hyper Local Marketplace

    Edgewater, NJ (January 13, 2011) - Hyper Local Ventures, LLC (www.hyperlocalventures.com) launched today to help the underserved hyper local market place. With a focus on news and content providers in that space, the Company will assist local markets in gaining access to some of the latest and cutting edge technologies that aren't yet available to most small businesses.

    Hyper Local Ventures was formed with the goal of providing local newspapers access to unique platforms that will enable them to compete with larger newspaper groups. At the same time, the technologies will help them transform into a media brand that can better service other businesses in their community. "Smaller, local businesses represent a majority of businesses in the world but often market their businesses ineffectively. Our platform will not only help local newspapers become media companies that are able offer their advertisers unique and innovative products, but it will allow small businesses to become more visible in the global business community," said Aron Schoenfeld, managing partner of Hyper Local Ventures.  

    "Over the last two years, we have seen large global companies try and push themselves into local markets with little success, but some of the biggest companies, like Groupon and Craigslist, have grown globally by focusing on local," Mr. Schoenfeld added. With that model in mind, the Company also aims to help larger companies create local platforms that can work in the local marketplace.

    "The response to our model by leaders in the local newspaper and media spaces has been incredibly strong. They realize that Hyper Local Ventures offers an opportunity to help their existing customer base and further establish a strong community and industry presence for all of the businesses in their community," said Sergio Fernandez de Cordova, Chairman of the Board.

    With two portfolio companies already in development, Hyper Local Ventures is poised to change the way hyper local newspapers and businesses interact with their communities for years to come. Local business or newspaper publications interested in working with HLV should contact Aron Schoenfeld at (516) 850-4669 or aron@hyperlocalventures.com.

    About Hyper Local Ventures

    Hyper Local Ventures LLC is a unique organization that focuses on developing technologies and resources for the underserved hyper local markets, specifically the local newspaper and media space. By providing local media sources access to new platforms for free, with the ability to generate revenue from the platform, they will be able to compete with national newspapers that exist in their community. For more information, please visit www.hyperlocalventures.com.

  • Centro Secures $22.5M in Series A Financing from Growth Equity Firm FTV Capital

      Leading Chicago Technology Company to Utilize Funding for Automated Media Buying Software and Sales Force Expansion

    Chicago, January 4, 2011-Chicago-based technology and digital media services company Centro has secured $22.5 million in equity financing from multi-stage growth equity firm FTV Capital.  This financing will fuel increased investment in Centro's automated digital media buying software, Transis, as well as accelerate a significant expansion of Centro's sales force targeting mid-tier advertisers and ad agencies.

    As the leading provider of online local and display advertising solutions, Centro simplifies the buying and selling of premium online ad inventory.  Centro's proprietary Transis platform enables advertising agencies to run highly customized campaigns across more than 10,000 national and local sites.

    In early 2010 Centro launched the award-winning Transis as a standalone web-based system that helps advertising agencies and advertisers automate the manual process of media buying and execution.  Transis has already seen rapid adoption by more than 50 of the nation's top agencies including Boelter + Lincoln, Burrell Communications Group, Cactus Advertising, Crispin Porter + Bogusky, Echo Media, McKinney, Paramore|Redd and True Media. 

    With 18 offices nationwide, Centro has achieved strong fiscal growth and performance and the company currently services more than 350 agencies and 1,100 advertisers.  Centro's industry leadership has been acknowledged through many industry awards including Deloitte's 2010 Technology Fast 500, Crain's Chicago Business Best Places to Work 2010, CIO 100 Awards 2010, Inc. 500 and AlwaysOn's OnDemand Top 100.

    "Centro has a unique and sustainably differentiated value proposition through the combination of powerful technology, domain expertise, broad publisher relationships, market data and business intelligence," said Eric Byunn, partner at FTV Capital and new Centro board member. "The management of online display advertising is complex and expensive relative to traditional, offline models.  FTV's strategic limited partners - many of the world's largest financial institutions - have a huge challenge in effectively managing extensive online advertising programs.  Centro works with agencies and advertisers to provide the most advanced media planning and buying solution to successfully meet this need."

    "We're excited to have FTV Capital as our growth equity partner as we invest heavily in software development and aggressively expand our sales force," said Shawn Riegsecker, chief executive officer and founder of Centro.  "FTV Capital's experience investing in software automation companies combined with its well-respected and extensive relationships in the financial services and banking sectors will be a great help as we execute our growth strategy in the media and publishing industry."

    GCA Savvian served as exclusive financial advisor to Centro in this transaction.

    About FTV Capital
    FTV Capital is a multi-stage private equity firm that invests in high-growth companies offering a range of innovative solutions.  FTV Capital provides entrepreneurs with unique access to its Global Partner Network, a group of the world's foremost financial institutions that have invested in FTV Capital and its portfolio companies for more than a decade. Founded in 1998, FTV Capital has more than $1 billion under management and has offices in San Francisco and New York. For more information, please visit http://www.ftvcapital.com/.

    About Centro

    Centro is a digital media services company and the creator and provider of Transis, the first "front-end to back-end" media automation software to help advertising agencies increase efficiencies, save costs and scale more effectively and profitably.   Founded in 2001 and headquartered in Chicago with 18 offices nationwide, Centro serves over 350 agencies representing more than 1,100 advertisers. Centro's commitment to culture, innovation and great customer service has allowed it to receive many industry awards including Inc. 500, Red Herring 100 and Crain's Chicago Business Best Places to Work award. For more information, visit http://www.transis.com/ and http://www.centro.net/.

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    Media Contact:

    Ellen Pandey

    blast! PR on behalf of Centro

    919-757-1224

    ellen@blastpr.com

  • News Content Marketplace Ebyline Closes $1.5 Million In Series A Funding from E.W. Scripps Company

    For Immediate Release

     


     LOS ANGELES (TBD) - Ebyline (http://www.ebyline.com/) today announced it has raised a $1.5 million Series A investment from The E.W. Scripps Company (NYSE: SSP). 

                Based in Los Angeles, Ebyline publicly launched in September 2010 as a content marketplace for news publishers and professional freelance journalists, creating an alternative economic model dedicated to preserving high-quality reporting. 

    "Ebyline gives news publishers a way to streamline and simplify the distribution of content, allowing them to reinvest in their core business -- quality content," said Mark Contreras, senior vice president of newspapers for Scripps. "Today's news business needs solutions like Ebyline that offer both publishers and individuals new opportunities to manage and monetize quality content."

                The E. W. Scripps Company is a diverse media concern with interests in newspaper publishing, broadcast television, and syndication.  Scripps operates daily and community newspapers in 14 markets, and 10 broadcast TV stations.  Scripps also operates Scripps Howard News Service, one of the nation's largest news services. 

                "Scripps' investment is an endorsement of Ebyline as a way to help news publishers and freelancers connect with each other in efficient and innovative ways," said Bill Momary, Ebyline CEO and co-founder.  "With the support and partnership of Scripps, we're looking forward to bringing new ideas, tools and growth opportunities to the journalism space."         

                Ebyline's marketplace and underlying technology enable those who produce original news content and those who publish it to do business with each other, buying and selling news on an á la carte basis using a secure online platform that manages many administrative tasks - freeing up time and budgets, permitting both sides to dedicate more resources to quality journalism. 

    For qualified freelance journalists, Ebyline's online platform lets writers "self-syndicate," giving them the ability to pitch and sell finished work to news organizations and negotiate fees with publishers. 

    For news publishers, the platform introduces new incremental revenue opportunities and significant cost savings, enabling news publishers to assign and to buy stories á la carte from freelance writers, and to buy and sell their news content directly with publishers. 

                Variety, the premier source of business entertainment news, uses Ebyline to sell its film reviews and additional content to other publications for the first time.  Additional partners providing content include Pulitzer Prize-winning ProPublica, Cars.com, and independent organizations like Minnpost.com and The Texas Observer.  Some of Ebyline's journalist members include credentialed freelancers from The Journalism Shop and The Sports Media Exchange.

                Created by media executives Bill Momary and Allen Narcisse, Ebyline received its initial round of funding from Los Angeles-based angel investors. 

     

    # # #

     

    Media Contact

    Ken Greenberg

    Edge Communications, Inc.

    (818) 990-5001

    ken@edgecommunicationsinc.com

  • The iPad was one of the driving forces behind the tremendous success of WoodWing Software in 2010

    For WoodWing, 2010 was a year to remember

    The iPad was one of the driving forces behind the tremendous success of WoodWing Software in 2010 - WoodWing´s Digital Magazine Tools became the most used tablet-publishing solution worldwide. But also in the traditional media world, WoodWing´s solutions won over publishers of numerous well-known print publications. A review of a revolutionary year.

    ZAANDAM, The Netherlands (January 11, 2011)
    - WoodWing Software, a leading global supplier of cross-media publishing solutions and innovation leader in the tablet-publishing area, has closed the books on a highly successful 2010, and is looking forward to even bigger things in 2011. WoodWing´s Digital Magazine Tools for the iPad, based on WoodWing´s cross-media publishing system Enterprise, evolved to become the most popular tablet-publishing solution on the market today. A vast number of renowned magazine, newspaper and corporate publishers around the globe - such as Time Inc., Sanoma Magazines, Ringier, Abril, South China Morning Post, Times Newspapers, Axel Springer and Gruner+Jahr - rely on WoodWing´s solution for the creation of outstanding iPad apps and the publication of monthly, weekly or even daily iPad editions of their media brands.

    The number of apps created with WoodWing´s Digital Magazine Tools recently passed the 150 mark, and publishers worldwide have currently produced more than 1,250 digital issues using the tools. About 25 new publications per month are brought to the iPad using WoodWing´s solution. WoodWing offers a continuously updated list of iPad apps created with its Digital Magazine Tools at http://public1.tripolis.com/r/uArqlu79NOyIGmUdwqts1Q/GPl3kvN5BOWgYO2CRikapQ/Nn55FbxwCMYMGw0q0SRBUQ.

    10 out of 13 - iPad Apps done with WoodWing´s solution rank best in iMonitorTM
    WoodWing also piled up some prestigious honors in the past year. The consulting and research company McPheters & Company published its iMonitor list of best magazine and newspaper apps of 2010. The ranking is based on the iMonitor rating system, which scores each app based on its design, functionality, and use of rich content. iMonitor is currently tracking more than 1,000 apps from over 40 countries. No. 1 on the list is the app from The Sunday Times (UK), which is published on the iPad with WoodWing´s Digital Magazine Tools. Out of the 13 best apps of 2010, an impressive 10 were created with WoodWing´s solution, including the apps of Project (UK), Fortune Magazine (USA), and Time Magazine (USA). This list also includes the app of the German daily Frankfurter Rundschau, which was also awarded with the European Newspaper Award in 2010.

    Well-known print publications voted for WoodWing Enterprise

    But it was not all just iPad publishing in 2010. A number of publishers selected WoodWing Enterprise as the new cross-media publishing system for a cost-effective production of their printed magazines. The list of publishers or titles joining the WoodWing family in 2010 included well-known names such as Lagardere/Hachette, American Express, American Legion, Southern Living Magazine, and Grupo Milenio as well as a host of other publishing names.

    Expanding network of technology and solution partners
    In 2010, WoodWing continued to expand its network of innovative technology partners aiming to increase the efficiency of publishing processes and to streamline multichannel publishing. WoodWing signed partnerships with Tansa Systems, Celum, Imprezzeo, VidiGo, XDAM, and The Saints. "A core value of our development strategy is the flexibility to integrate with other systems, enabling our customers to define a best-of-breed solution that is the most cost-effective for their business," said Hans Janssen, CEO of WoodWing Software.

    Furthermore, WoodWing added new authorized solution partners to its global network of system integrators, increasing customer intimacy as another value of its corporate philosophy.

    WoodWing World Tour keeps rolling
    In 2010, WoodWing hit the road with the WoodWing World Tour. The Tour - a free series of intensive one-day informational sessions - kicked off on March 3 in New York City and continued with stops in Zurich, London, Sydney, and Buenos Aires. More than 1,000 attendees from magazine, book, newspaper, and corporate publishers were treated to the latest news on efficient multi-channel publishing. WoodWing´s executives explained the company´s visions and renowned industry peers shared their experience in enthralling keynotes to provide participants with advice and information on how to deal with the challenges in the publishing industry. The tour continues in 2011 with stops in San Francisco on March 9, Stockholm in September, and Kuala Lumpur in December. Details are available at http://public1.tripolis.com/r/gXKG4emDX6N59t+YHGd91A/GPl3kvN5BOWgYO2CRikapQ/Nn55FbxwCMYMGw0q0SRBUQ.

    WoodWing's second decade
    "WoodWing celebrated its 10th anniversary in 2010," Hans Janssen concluded. "We thank our customers and partners for their continued trust in our company and solutions, and we'll make sure to exceed their expectations in 2011 and onwards. Because that's what our mission is all about: creating the best software for efficient cross-media publishing."


    About WoodWing
    WoodWing Software, with 90 employees, was founded in 2000 and is headquartered in The Netherlands. WoodWing creates the most progressive solutions available on the market for the production of print, online and tablet publications. Rapid growth worldwide and success across the full spectrum of small to large publishers demonstrate that WoodWing markets the best tools for the best price. WoodWing's customers include renowned magazine, newspaper and book publishers, as well as communication agencies and corporate customers. WoodWing Software is located in Zaandam, The Netherlands, and has regional sales companies for Europe, the USA, Asia-Pacific and Latin America. Customers are served through select partners. More information is available on the Web at http://public1.tripolis.com/r/aEM44n_Zuk8CHf36Wg_j0Q/GPl3kvN5BOWgYO2CRikapQ/Nn55FbxwCMYMGw0q0SRBUQ. WoodWing is on Twitter at http://public1.tripolis.com/r/xcUs7LE+JkqoccptXCn3GQ/GPl3kvN5BOWgYO2CRikapQ/Nn55FbxwCMYMGw0q0SRBUQ.

    Press contact
    Stefan Horst
    PR Manager WoodWing Software
    T: 0049-151-12 72 63 62
    E: sho@woodwing.com
    T: http://public1.tripolis.com/r/h7FOYXwaWV_B2U5STrK39A/GPl3kvN5BOWgYO2CRikapQ/Nn55FbxwCMYMGw0q0SRBUQ

  • Journal Register Company Selects SAXOTECH's Integrated Publishing Platform; Print and Digital Properties to be Hosted on SAXOTECH Cloud

    FOR IMMEDIATE RELEASE

    SAXOTECH Media Contact:

    Wendy Mozingo
    +1-813-784-2119

    wmozingo@saxotech.com


     Journal Register Company Selects SAXOTECH's Integrated Publishing Platform; Print and Digital Properties to be Hosted on SAXOTECH Cloud

    Media Company to utilize multi-channel publishing
    platform to enhance Digital First strategy

    Tampa, Fla. - January 10, 2011 - SAXOTECH, a leader in content management, circulation and advertising solutions, announced today the Journal Register Company has selected the SAXOTECH Mediaware Center and SAXOTECH Online for use by its print and digital media products. The complete platform will give the media company the ability to optimize content creation throughout the organization while reducing cost of ownership by having one fully-integrated publishing solution.

    Journal Register Company is a leader in local news serving 992 communities across 10 northeastern states including Connecticut's New Haven Register (https://mail.appsonline.com/OWA/redir.aspx?C=9f1cb413873c4c32878e7d9a85fce7e4&URL=http%3a%2f%2fwww.NewHavenRegister.com) and Michigan's The Oakland Press (https://mail.appsonline.com/OWA/redir.aspx?C=9f1cb413873c4c32878e7d9a85fce7e4&URL=http%3a%2f%2fwww.TheOaklandPress.com).

    More than 700 Journal Register content producers will utilize SAXOTECH's integrated multi-channel workflow and content management platform to efficiently produce and share news and information in a streamlined and collaborative production environment. The seamless workflow will enable Journal Register's 324 multi-platform products to deliver timely news to a rapidly growing community. With SAXOTECH's complete multi-function publishing platform, the media company will be able to produce content across many mediums, and with one integrated solution will also reduce the complexity of piecing together and bridging a wide variety of vendor solutions.

    "Our ability to publish content that is relevant to our audiences on the platforms and channels of their choosing requires an integrated solution that allows us to share ideas within our news operations and collaborate with the crowd," said John Paton, CEO, Journal Register Company. "SAXOTECH's ability to integrate with readily available publishing tools utilized by our audience - and their ability to support Journal Register's expansion - gives us the flexibility to adapt and serve our customers wherever they are and whenever they want news and information."

    With a centralized system to plan, produce and publish content for print and digital channels, Journal Register will be positioned to quickly respond to readership trends by empowering its editorial staff with a technology solution that enables very high productivity - extending content and online applications to enhance media publishing operations.

     "Journal Register's transformation to a digital-first company to better serve their readers while not losing the importance of each local newsroom is a technological direction we can certainly support," said Anders Christiansen, CEO, SAXOTECH. "Since 1993, we have made it our business to streamline communications and collaborations with centralized and efficient workflow management. We look forward to working with them as they continue providing the best multi-channel experience for their readers."

    Journal Register will take advantage of new levels of flexibility with cloud computing. SAXOTECH's managed hosting in the cloud will enable Journal Register to provide its growing audience of online news consumers with best-of-class Web site response time, enhanced functionality and improved audience user experience. Journal Register will have to ability to take advantage of innovative technology performing at its highest levels without having to make the personal investment in the needed hardware. They also will have the ability to access and use a full production system from anywhere and at any time.



    About Journal Register Company
    Journal Register Company is a leader in local news and information serving 992 communities in 10 states. The Company's 324 multi-platform products reach an audience of nearly 14 million people each month.  For more information visit the company website at https://mail.appsonline.com/OWA/redir.aspx?C=9f1cb413873c4c32878e7d9a85fce7e4&URL=http%3a%2f%2fwww.JournalRegister.com.

    About SAXOTECH
    SAXOTECH helps media companies meet current and future challenges in the media landscape by providing cost efficient solutions for new business models based on multimedia, multi-channel consumer interaction. Our scalable, easy-to-implement solutions are used to plan, create, edit, design and publish content as well as drive online directories and serve display advertising through multiple channels. Our customers receive world-class implementation, training and support complemented by ongoing development of products and best practices.

    SAXOTECH's DSI Circulation Division tracks subscription revenue, distribution, agent billing, promotions, campaigns, demographics and non-subscribers. Flexible reporting and decision making tools enable newspapers to improve retention and increase their subscriber base, as well as empower marketing executives to make quicker, smarter and more profitable circulation management decisions.

    With offices in Tampa, Fla, Bedford, N.H., Laurel, Md. and Aalborg, Denmark, SAXOTECH's solutions are in use by more than 600 news organizations around the world.

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