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Century Group Newspapers Move to CIPS Marketing

NEWS RELEASE

               
Century Group Newspapers Move to CIPS Marketing

LOS ANGELES, California – November 15, 2010 – CIPS Marketing has signed with Century Group Newspapers to take over the weekly home delivery distribution of all of its publications, including Yucaipa/Calimesa News Mirror, The Record Gazette, Highland Community News, Fontana Herald News, and The Valley Chronicle, serving multiple communities throughout the Inland Empire in Southern California.

Kennedy Higdon, Vice President at CIPS, said “We are very happy to have this opportunity to partner with Century Group Newspapers. Not only does CIPS offer the highest quality delivery in this important market, we are also able leverage our state of the art mapping and demographic technology to better target the distribution of these publications, ensuring the highest return for their advertisers.”

Toebe Bush, President & CEO of Century Group Newspapers, said “Century Group Newspapers are excited about our partnership with CIPS Marketing.  We are always looking to improve service to our readers and advertisers and this joint effort will raise the standard of quality delivery throughout the markets we serve.”

CIPS Marketing Group, Inc. is the publishing industry’s largest and most trusted alternate newspaper and TMC distributor.  Its weekly household distribution of more 6 million packages per week is unprecedented. CIPS has developed the most comprehensive Quality Control systems and has designed the needed delivery and verification tools to comply with all delivery specifications, which include the strictest Do Not Deliver and Paper Pile-Up standards in the industry. CIPS employs the most qualified operational leadership and expertise, and enjoys the industry’s only perfect track record of successful TMC conversions.


CONTACT:
Kennedy Higdon
khigdon@cipsmarketing.com
(310) 769-6900, ext 235
www.cipsmarketing.com

Published Nov 15 2010, 02:06 PM by Kevin McCourt
Attachment: clip_image001.jpg


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About Kevin McCourt

Kevin McCourt is Vice President, Member Services and Events at Newspaper Association of America. He serves as a resource to newspaper and associate members, oversees mediaXchange. Prior to his current position, he held positions at NAA including VP Associate Member Services, VP Advertising and Exhibition Sales, director, real estate and online classified advertising; and director of operations, RealFind USA, a for-profit real estate advertising aggregation program. Prior to joining NAA, McCourt held positions of increasing responsibility at newspaper companies in circulation; marketing and new media; representing over 30 years experience in the newspaper media industry.